About Us
HOURS:
Tues-Sat 10-5 (Kitchen Hours 11-4)
We started in the San Diego Farmer’s Markets in November, 2015. We’re our version of a cheese shop, gourmet deli, cafe, caterer and some say we make the best sandwiches & party platters around. Smallgoods has always given our American makers 100% of our commitment and our support and we’re the first cheese shop in the world to do so. ACS CCP Cheesemonger at the helm.
Accolades
Critic’s Choice winner for BEST Cheese Shop in San Diego. San Diego Magazine Best Restaurants of 2025
Reader’s Choice winner for BEST Sandwich San Diego Magazine’s Best Restaurants of 2024
Reader’s Choice Runner-Up for BEST Sandwich San Diego Magazine’s Best Restaurants of 2023
‘23 La Jolla Village News Readers Poll - voted Best Sandwich, Caterer and Best Lunch.
‘23 La Jolla Light Readers Poll - voted Best Sandwich, Caterer, American, Takeaway, Lunch and Cafe.
‘22, ‘23 & ‘24 Tripadvisor Travelers Choice
Delivery Doordash or Uber Eats - or call us at the shop at 858 886 7217.
