About Us

Smallgoods American Cheeses & Provisions started in the San Diego Farmer’s Markets in November, 2015. In February 2020, just 3 weeks before Covid - we opened our brick-and-mortar shop. Lousy timing! But, we’re proud to have made it to the other side.

We’re our version of a gourmet deli, cafe, caterer and some say we make the best sandwiches and charcuterie platters around. We give our American makers 100% of our commitment and our support and we’re the first cheese shop to do so. ACS CCP Cheesemonger at the helm.

We’re now open on Sundays from 11-3.

Accolades

JUST ANNOUNCED: Smallgoods win BEST Sandwich and runner up Best Farmer Market stand in the April 2024 San Diego Magazine Best Restaurants edition,

‘23 La Jolla Village News Readers Poll - voted Best Sandwich, Caterer and Best Lunch.,

‘23 La Jolla Light Readers Poll - voted Best Sandwich, Caterer, American, Takeaway, Lunch and Cafe.

‘23 San Diego Magazine’s Best Restaurants of 2023 edition - voted runner up BEST Sandwich .

‘22 & ‘23 Tripadvisor “Travelers Choice” Award and traveler ranked #1 in all of San Diego.

‘21 Yelp - “top 5 cheese shops.”

‘21 & ‘22 - La Jolla Village News Reader’s Poll - voted Best Sandwich, Caterer, Soup & Specialty Grocery.

‘20 & ‘21 - La Jolla Light Reader’s Poll - voted Best American, Best Sandwich & Best New Restaurant.

Delivery Uber Eats or Grub Hub or call us at the shop at 858 886 7217.